B2B Coaching. Have commercial success, stress-free NOW.

Show me now how to achieve it >>
Demonstrate your empathetic leadership with the proven methodology adapted to consistently sell million-dollar contracts.

Technology startup director with the best, sophisticated and high-value products...
you're in the right place!
Exceed B2B sales, even +8-digit goals

☑
How do I scale my startup with little experience in Enterprise Sales?
☑
How do I increase closed-won's without being ghosted?
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How do I highlight the value of my over 1 million dollars offer?
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I'm losing customers... or why are they choosing my competition?
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How do I apply Growth strategies and differentiate the value of my product?
☑
My startup is in hyper-growth, how come there are no sales month after month?

Apply and impact from session 1, with perseverance and smart practice

⌛

  • Storytelling
  • Influencia
  • Motivación
  • Procesos y Sales operations
  • Mindset
  • Diferenciación
  • balance vida trabajo
  • Negociación
  • Estrategia de ventas
  • Orden y organización
  • Comunicación
  • Objetivos
  • Liderazgo
  • Empatía
  • Equipo comercial
  • Prospección
  • Manejo de objeciones

You know it's a lie that you don't have time or that you don't need to implement something new.

Sales director? Founder? Commercial leader?... frustrated at not closing sales. It's time to stop, start running.

Happy to share this formula with you through Sales2Bloom - increase sales and your sales team's consistency.

Less hard-work and more consistency

Work intelligently and orderly, you will obtain more results throughout the year

Not just goals, but habits

The objective is important: convert dreams to focus on your daily work

Not just techniques, the complete skillset

The formula is no magic-wand; it requires analysis, breadth and depth

Grow exponentially and exceed B2B sales.

🚀 Achieve predictability with exponential value

🚀 I grew an AI startup from 1 client to unicorn valuation ($1B USD)

🚀 Which works in times of crisis, with a small team or even high prices

Show me now how to achieve it >>

I can help con:

☑
Effective sales process for high-value products
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Sales cycle structure for control, clarity and predictability
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How to onboard new sellers, establish goals and metrics to lead the sales team
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Secrets of consultative sales in B2B
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Achieve more sales by being an authority and a challenger to the client through an effective Account Plan
☑
How to handle objections in B2B sales: copywriting, battlecards and communication

It's not for you si:

❌
Your product value is less than $20k USD/year or it is already a big brand (like Google, Meta, Microsoft...)
❌
You are not willing to carry out work and actions with consistency
❌
You don't provide value to your customers by solving a problem with a good product
❌
You are not open to new ways of working and communicating, nor leaving your comfort zone
❌
You are not interested in the relationship with your client or focusing on helping them (you main focus are commissions)
15+

Years of experience

$50,000,000+

USD sold in under 2 years

2x

+ YoY sales

380%

+ deals - time vs without method

SUCCESSFUL B2B SALES

I'm Rosbel Serrano-Torres, your B2B sales coach

Co-author of the best-seller book Empathetic Leadership

I believe that well-being and emotional health, in addition to reducing burnout, allows to flow and grow exponentially.
I am curious by profession and I have been selling since I was 6 years old... I have been a technology consultant and engineer (Business Intelligence, e-commerce, cybersecurity) for more than 15 years.

I developed a methodology based on empathy as a transversal element in the leadership and sales processes. I help you scale your tech company through a proven methodology adapted for contracts worth millions of dollars.

- which works in times of crisis, with a small team or even high prices - used to grow AI startup from 1 client to unicorn valuation ($1B USD).

Happy to share this formula with you through Sales2Bloom - increase sales and your sales team's consistency.

Show me now how to strengthen sales >>

Get a sales diagnosis report today >>

You may have seen me

Pricing

DAYSGuaranteed30
30 days guaranteed

Responsibility and Privacy

Safe checkout, Delivered by videoconference

A quick-wins month

$ 1,850 USD / paquete

☑ Sales coaching for 1 person

☑ Duration: 3 weeks

☑ 1 weekly remote session of 45 minutes

☑ 1 extra free alignment consultation

☑ Extra support material

☑ Chat with weekly tips and insights

Subscribe me to coaching >>

B2B Coaching Program

$ 4,190 USD / paquete

☑ Sales coaching for 1 person

☑ Duration: 5 weeks

☑ 1 weekly remote session of 45 minutes

☑ 1 extra free alignment consultation

☑ Extra support material

☑ Working formula guide of the corresponding topic

☑ An offline review of activity implementation

☑ Personalized tracking by WhatsApp or Telegram

Subscribe me to coaching >>

Premium 1:1

$ 8,630 USD / paquete

☑ Sales coaching for up to 3 persons

☑ Duration: 10 weeks

☑ 1 weekly remote session of 45 minutes per person

☑ 1 extra free team alignment consultation

☑ Extra support material

☑ Working formula guide of the corresponding topic

☑ Asynchronous activity feedback

☑ Offline review of process implementation and technological stack

☑ Personalized tracking by WhatsApp or Telegram

☑ Group and remote sessions for LIVE review of each module of the program

Subscribe me to coaching >>

Next available start date

May 19, 2025 (Monday) Save your spot today

Let's talk and evaluate if your company/experience qualifies.

I'll help you with a FREE consultation
service testimonial
Joseph G.
Account Executive en Startup de AI

Rosbel es una profesional muy enfocada, organizada, estructurada y orientada a objetivos. Permitiéndole, ser supremamente eficiente y ágil.
Los más sobresaliente de Rosbel, no es su capacidad de desempeño o enfoque o los resultados que consigue. Lo más sobresaliente es su carisma y personalidad al servicio.

service testimonial
Gustavo L.
Account Executive en Startup de AI

Desde el día 1 que entré, Rosbel no fue más que colaborativa, paciente y muy abierta en compartir todo el conocimiento que ella había adquirido a lo largo de sus años de carrera. Como profesional siempre fue un punto de referencia para mí y varios compañeros del equipo, y como persona tuve también la gran oportunidad de convivir con ella y puedo decir que es una persona con muchos valores y grandes cualidades.

No tengo la menor duda de que Rosbel genera un impacto muy grande y positivo, es un verdadero privilegio poder trabajar con ella y sobre todo aprender de ella.

service testimonial
Miranda C.
Account Executive en Startup de AI

Rosbel me enseñó a tratar con clientes de una manera más personal y generar confianza con ellos. Me ayudó a cerrar mis primeros contratos y a gestionarlos y manejarlos en momentos difíciles.

De Rosbel aprendí a ser más organizada desde una llamada inicial, seguimiento y priorización con los clientes al igual que el objetivo y estructuración de una llamada.
También es una persona extremadamente detallista y dedicada, me enseñó a hacer las cosas con dedicación y bien hechos sin importar lo que fuera.